The 5 Levels of a Photography Business

Martin Wong ยท

Key takeaways

  • Level 1: technician. Obsessed with craft (from 1:10).
  • Level 2: freelancer. Booked, but a treadmill (from 2:39).
  • Level 3: business owner. Scaling starts (from 4:05).
  • Buy back time. (from 5:00).
  • Content works. Brings clients later (from 6:00).

A lot of photographers think scaling means booking more clients, shooting more sessions, and working more weekends.

But that's not really scaling.

00:00 Can You Actually Double Your Photography Income?

00:57 The 5 Levels of a Photography Business

01:10 Level 1: The Technician

02:39 Level 2: The Freelancer

04:05 Level 3: The Business Owner

05:35 Level 4: The Brand

06:57 Level 5: The CEO

08:04 My Photography Business Journey

09:21 Which Level Are You?

FAQ

What are the five levels?

Technician, freelancer, business owner, brand, and CEO.

What's the best business investment?

Buying back your own time.

Keep reading

Questions? Ask me in the comments on the video on YouTube.